Entrepreneur
The city
of Dakhla played a part in her life: "I discovered this magical place
through my partner. Settling
there was both a therapy, for I had just lost my sister to cancer, and the
prospect of a new life. I felt a
real thunderbolt for this city with a huge human, natural and climate potential”,
confides Laila Ouachi. Since
2006, she got involved in the sustainable development of the region. Being in charge of sports and tourism are the
two pillars of her social action. President of the Lagoon association of Dakhla, Laila
is also one of the organizers of the international kitesurfing championship which
is now called "Prince Moulay El Hassan Kiteboarding World Cup". Admiring the women of the new region that is
dear to her heart, Laila Ouachi established “La Sahraouiya”, a feminine and
solidarity automobile rally. She currently leads the “OL Consulting” company, which specializes in
support and advice to public and private organizations in terms of institutional
lobbying and influential communication. But before that, Laila Ouachi had several lives:
"Before 1993, there were years of happiness. I have built myself professionally and
personally”. From 1993 onwards, when her father was imprisoned, Laila Ouachi
experienced years of sadness, between administrative formalities, expectations
and calls for royal leniency. Then came 1999: "It is an essential year in my life, the year of the
enthronement of King Mohammed VI and the liberation of my father," she
remembers with emotion. For Laila who
spent twelve years at the 2M TV channel as responsible for programs and
production, 2002 represented the opening of another horizon, that of political
communication. She joined
the cabinet of Prime Minister Driss Jettou then that of Abbas
El Fassi: "It was a real
professional school and school of life!”, she says. Wishing to always remaining
close to human and social needs, Laila Ouachi works within the Hassan Senoussi
Foundation and plans to create a place for mothers and children, that would be
called “Dar Al Amane”.