Designer
Meeting the challenge of combining Moroccan style
and contemporary design, this is the challenge faced by Sophia Chraïbi Giorgi as
a young furniture designer, interior designer and also own creator of her designs. The traditional Moroccan
living room made of solid wood is not necessarily very practical, especially if
someone plans to move to another to another location at a later stage. For some people, it is
no longer adapted to their modern way of life”, says the persons who has
therefore reinvented The
Moroccan the living room. Thanks to this, this traditional element becomes
modular and available as a kit. A new
concept is born: a set of furniture that is resolutely contemporary, easy to
use and to live in. The
creator defines herself as a pragmatic ecodesigner: "I am
very sensitive to the environmental cause. This is the essence of my approach since 2011”, she
says. More than just a posture, a reality. She uses as material of choice a material derived from the recycling of
industrial waste from sawmills. The
designer draws her models, realizes them herself, and then presents them in art
and design galleries, in order to master the process as a whole. Her creations, fully
customizable, are becoming known to the general public, as is the case of Kube
stool, the Miswane chair, or the Diogenes library seat. Minimalist but
undeniably functional furniture.